China to become world’s largest mobile application market
March 29, 2012 Category Uncategorized
China, already the world’s biggest mobile phone market, is now close to become the world’s biggest mobile application market, thanks to a huge mass of mobile device users and great potential in the smartphone market, iResearch said. By the end of October, China’s Apple iOS installations among iPhone, iPad and iPod Touch users accounted for 13% of the global total, second only to the U.S. with 29%. In February, China passed the U.S. for the first time in new activations of iOS and Android smartphones and tablets, according to U.S.-based Flurry, a maker of software for tracking use of mobile applications. “China’s large population and emerging middle class make it an increasingly important market,” iResearch said in a report. The installed base gap between China and the U.S. is closing because “not only is China already the second-largest app economy, but also could eventually overtake the U.S. with the largest installed base of smart device users,” Flurry said. Last month, 23% of activations of mobile devices based on iOS or Google’s Android software occurred in China, compared with 22% in the U.S. China accounted for 8% of the world’s activations, while the U.S. led with 28% in January 2011, Flurry said.
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