The Flanders-China Chamber of Commerce, Ghent University, Cacaolab, the EU SME Centre  and the Province of East Flanders will organise a seminar on how to export chocolate to China. During this session, experts will give you a better insight into the Chinese market, consumer behaviour, cultural differences, export regulations, legal aspects and stability issues of exported chocolates. This will be done through different case studies. You will also learn how to export through the different Chinese e-commerce platforms. Even more importantly, you will directly meet the right contacts, who can introduce your product on the Chinese market.

This seminar is informative, practical and will help you to get connected with the right people!

Program:
10:00   Welcome by FCCC and Ghent University/Cacaolab
10:10   How to deal with Cultural Differences between East and West by Gwenn Sonck, Executive Director, Flanders-China Chamber of Commerce
10:30   How to export snacks to China? by Mr Yu Xiaoning, EU SME Expert and Founder of EG DistriSelecta (a Beijing-based importing company operating in the F&B Sector for 25 years – mostly beer, chocolate, biscuits, and other FMCG)
– Overview of the market
– Consumer behaviour and future outlook
– Case Studies of EU Companies exporting to China
12:30-13:30   Lunch
13:30-14:10   Exporting via E-commerce by Mr Yu Yingbao, Representative Shanghai Overseas Promotion  Center for Service Trade (SOPCST)
14:10-14:30   Legal aspects when exporting to China by Mr John Balzano, Partner Covington and  Burling (labeling, IPR)
14:30-15:00   How to guarantee the stability and shelf life of my products by Prof. dr. ir. Koen Dewettinck (Head of the Laboratory of food Technology and Engineering of Ghent University and CEO of Cacaolab (bvba) and Mrs Claudia Delbaere
(Project Manager at Cacaolab bvba).
15:00-16:00 Testimonials followed by Q&A

Cost:

The reduced entry fee for this seminar is €600 (VAT excluded) per person for registrations before 1 October 2019. For registrations from 1 October onwards, the registration fee is €750 (VAT excluded) per person.
Participants of Flemish SME’s can apply for a subsidy via the “KMO-portefeuille” to reduce the price by 30% to €420 (for medium enterprises) or by 40% to €360 (for small enterprises).
More information on: https://www.vlaio.be/nl/subsidies-financiering/kmo-portefeuille

Alimento will provide a financial contribution of € 130 per participant (max. 3 participants per company) for all companies whose participants work in the joint committee PC 220.
More information on: https://www.alimento.be/nl/opleidingen-en-personeelsadvies-voor-werkgevers-bakkers-en-leerkrachten

Date: 10 October 2019, 10:00

Location: House of the Province of East-Flanders:
Gouvernementstraat 1, 9000 Gent

Flanders-China Chamber of Commerce:
info@flanders-china.be – www.flanders-china.be
Cacaolab: Claudia.Delbaere@Cacaolab.be – www.cacaolab.be

Subscribe via this link: http://www.cacaolab.be/?q=content/how-export-chocolates-china