Audi to double production, build new plant
December 21, 2011 Category Automotive, Automotive Metals & Minerals
Audi is preparing to more than double car production in China to 700,000 vehicles a year. Audi also said it would begin production in 2013 at a new 100-hectare plant in Foshan, which will manufacture up to 200,000 vehicles per year. “The new plant is an important milestone in our long-term growth strategy in China,” Rupert Stadler, Audi’s Chief Executive, said. Audi already builds long-wheelbase versions of its A4 and Audi A6 models, as well as the Audi Q5 at a plant in Changchun. This facility has an annual production capacity of 300,000 but this figure is set to rise to up to 550,000 in the next few years. Audi plans to manufacture a new version of its A3 hatchback at Foshan. Audi delivered 253,739 cars to Chinese customers, including Hong Kong, in the first 10 months of this year, an increase of 32% on the prior-year period. Chinese sales are expected to surpass 300,000 cars this year, cementing its place as Audi’s largest single market. However, analysts are uncertain about the outlook for the Chinese market. “The risk of a fall in BMW, Mercedes and Audi sales in 2012 is real,” Max Warburton at Bernstein Research told clients in a note, the Financial Times reports.
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