Samsung counts on China to develop digital camera business
September 30, 2010 Category Uncategorized
Samsung Electronics expects its China manufacturing operations to help drive the rapid global development of its digital camera business. “We have invested a lot in terms of manufacturing cameras in China, where most of our compact cameras are produced in Tianjin,” said Park Sang-jin, President of Samsung Electronics’ digital imaging business. Samsung Electronics, the No 3 global supplier of compact digital cameras, may make additional investments depending on the next trends in the industry. Since 1993 the company has invested about USD1.6 billion in establishing 12 manufacturing and research and development (R&D) enterprises in the Tianjin Economic and Technological Development Zone. Products include mobile telephones, digital cameras, television sets and various electronic components. “Our aim is to dominate the mirrorless camera market,” Park said. “Although we are late in this area, we expect this business to grow very quickly.” Samsung Electronics aims to achieve a global digital camera market share of 20% by 2012.
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