The Flanders-China Chamber of Commerce in partnership with the China IPR SME Helpdesk organized a webinar focused on “10 Basic IP Tips for Doing Business in China” on 20 May 2020.

Mr. Peter Sczigel (China IPR SME Helpdesk) gave an introduction to the webinar and the services of the China IPR SME Helpdesk, followed by a presentation of the Flanders-China Chamber of Commerce by Ms. Gwenn Sonck (FCCC), Executive Director.

IP Business Advisor Matias Zubimendi gave a presentation on the key factors for a successful IP strategy in the Chinese market. The webinar ended with a Q&A session where attendees raised their questions and interacted with the speakers.